Avvey Peters is Vice President, Partnerships with Communitech. She focuses on strategic communications, advocacy, and partnership development to advance the Waterloo Region tech sector. Avvey is also cross appointed as Managing Director of the Canadian Digital Media Network – a group of 26 innovation hubs across Canada, which focus on supporting the growth and success of small and mid-sized digital companies across the country.
Before joining Communitech in 2007, Avvey spent seven years working in external relations at the University of Waterloo, where she held various roles, including senior director of government relations, associate director of communications and public affairs, and speechwriter and strategic communications officer for the president of the University. She has also worked as a news writer for CTV Southwestern Ontario. Avvey is a former executive director of the Business & Education Partnership of Waterloo Region, a charitable organization that connects youth to careers, with particular emphasis on science, technology, engineering, and mathematics. She is a member of the boards of directors of Junior Achievement Waterloo Region, Wavefront, and the Technology Councils of North America.
Avvey holds a Master of Journalism from Carleton University in Ottawa, and a degree in Rhetoric and Professional Writing from the University of Waterloo. She has also completed the Ivey Executive Program at the Richard Ivey School of Business.